Articles By Elizabeth Gooding

Elizabeth is the Editor and Co-founder of Inkjet Insight. She has a rare ability to see print related issues from many perspectives. She has managed creative teams on complex design projects, selected outsourcers for major brands and helped print organizations to retool operations, focus their market positioning and educate sales teams to accelerate growth. She works with a team of top analysts to translate experiences into tools, data and content to help print organizations evaluate the potential of inkjet, optimize their operations and grow pages profitably. She is a founding member of the Inkjet Summit advisory board, the co-author of an award-winning book on designing for inkjet and a curious consultant constantly seeking innovative ways to drive new pages onto inkjet presses.

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Featured image for “Conquering the New Frontier in Production Inkjet”
June 15, 2022

Conquering the New Frontier in Production Inkjet

Exclusive announcement of KODAK PROSPER ULTRA 520 launch, availability and capabilities. Read it first on Inkjet Insight.
Featured image for “April and May 2022 Inkjet Installation Roundup”
June 9, 2022

April and May 2022 Inkjet Installation Roundup

It was a busy and interesting couple of months with a number of companies acquiring, second, third or even fourth presses. A couple of hybrids in the mix too. Let’s break it down.
Featured image for “Michelman’s Gianluigi Rankin Talks About the World of Inkjet Priming and Coating”
June 7, 2022

Michelman’s Gianluigi Rankin Talks About the World of Inkjet Priming and Coating

We had the opportunity to catch up with Gianluigi Rankin, Manager Global Marketing with Michelman to talk about the opportunities and complexities of developing inkjet compatible primers and coatings that help open up new markets.
Featured image for “Inkjet for Manufacturing Efficiency”
June 2, 2022

Inkjet for Manufacturing Efficiency

Inkjet is coming full circle with the concept of reengineering production at the heart of continued inkjet adoption and success. Quality may be king, but productivity is the kingdom.
Featured image for “Create Your Own Silver Lining”
May 25, 2022

Create Your Own Silver Lining

Don’t let old thinking drive you away from a potential solution to some of your hiring problems (or set you up for an age discrimination lawsuit.) A silver-haired workforce might be just what you need right now.
Featured image for “March Inkjet Installation Roundup”
April 21, 2022

March Inkjet Installation Roundup

The March Roundup is a bit of a grab bag: 9 press installations from 8 different vendors serving 6 different market segments. The majority of the activity (6 presses) was in the US with one each in Belgium, Canada and Spain.
Featured image for “Olá from Expo Revestir with Ceramics and Inkjet in Attendance”
March 16, 2022

Olá from Expo Revestir with Ceramics and Inkjet in Attendance

Last week, the Expo Revestir, covering ceramics, porcelain, and tiles industry, was held in São Paulo, Brazil. Industrial inkjet expert, Guilherme Poggianelli was there to report on this important exhibition and send us some great pictures.
Featured image for “February Inkjet Installation Roundup”
March 8, 2022

February Inkjet Installation Roundup

Overall, 24 presses at 12 sites including five in the US, two in Germany and one each in Brazil, France, Netherlands, Sweden and UK.
Featured image for “Introducing the B2B Growth & Innovation Series”
February 15, 2022

Introducing the B2B Growth & Innovation Series

We are excited to kick off a new B2B Growth & Innovation video series for our inkjet entrepreneurs. Each new chapter will help you to address particular challenges.
Featured image for “New Year 2022 Inkjet Installation Roundup – January”
February 8, 2022

New Year 2022 Inkjet Installation Roundup – January

We are reporting on 12 installations in January, up from 9 sites in December. (The majority (9) were in the US, with two in France and one in England. An
Featured image for “What Print Means Today – Video”
January 18, 2022

What Print Means Today – Video

I’ve had the opportunity to interview Francis McMahon of Canon Solutions America several times over the past few years. Usually we are talking about technical progress and the market for inkjet. This time we had a long conversation about print in our every days lives and the overall economy.
Featured image for “December Inkjet Installation Roundup – 2021 Look Back”
January 11, 2022

December Inkjet Installation Roundup – 2021 Look Back

Our installation roundup this month includes a bonus look back at 101 inkjet buyers and their selected presses in 2021 in addition to coverage of December 21.
Featured image for “Replay – Reimagining Transaction Printing for Printers, Designers and Their Customers”
December 14, 2021

Replay – Reimagining Transaction Printing for Printers, Designers and Their Customers

Opportunities abound to design and produce better, more valuable customer communications when printers, designers and their mutual customers are all on the same page and understand the stakes. Check out our December webinar, Reimagining Transaction Printing for Printers, Designers and their Customers to learn more.
Featured image for “Tools: Customer Education Checklist for Inkjet”
December 10, 2021

Tools: Customer Education Checklist for Inkjet

Creating a solid customer education plan has many potential benefits for your company. Often, the process of documenting standards and creating guidelines for customers also uncovers opportunities for improvement and makes your sales team more productive.
Featured image for “HP PageWide Industrial Looks Back at 2021”
December 9, 2021

HP PageWide Industrial Looks Back at 2021

Elizabeth Gooding had the opportunity to catch up with Kris Albee, Global Marketing Strategist with HP PageWide Industrial to talk about their strong year with inkjet placements and volumes in 2021.
Featured image for “10 Minute Tip – Wind it up and Splice it”
December 7, 2021

10 Minute Tip – Wind it up and Splice it

Looking at how avoiding a single paper change per shift could save a bunch of downtime and dollars over the course of the year. But how do you do that?
Featured image for “November Inkjet Installation Roundup – Wow for Q4”
December 3, 2021

November Inkjet Installation Roundup – Wow for Q4

Fourth quarter is looking extremely healthy at many companies. We have 33 press install announcements to report! The trend this month is for multi-press deals, so we are looking at 12 installation sites (companies). Let’s look at who is trading in multiples and the press sizes and application segments with the most activity in November.
Featured image for “Simplifying Complex Packaging Opportunities with the AstroNova TrojanLabel T3-OPX”
November 16, 2021

Simplifying Complex Packaging Opportunities with the AstroNova TrojanLabel T3-OPX

Learn about AstroNova, Inc. and their multi-faceted inkjet packaging printer that is priced like an entry-level label printer. The TrojanLabel T3-OPX is both an “out of the box” printing system and an inkjet component that can be integrated into production lines.
Featured image for “October Inkjet Installation Roundup”
November 5, 2021

October Inkjet Installation Roundup

We tracked 9 press installations this month at 8 companies and not a single packaging or label press among them. Check out the latest inkjet installation roundup.
Featured image for “Effective Coating Options Expand and Protect Paper Choices – Free Whitepaper”
November 4, 2021

Effective Coating Options Expand and Protect Paper Choices – Free Whitepaper

Some inkjet presses have a coating solution built-in, but many do not. If you are considering a coating system to expand compatibility of for post-coating, download this free whitepaper on Automated Metering technology.

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