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In-Plants’ Challenges: Organizational Visibility

In Article, In-Plant Operations, Knowledge Base, Sales & Marketing by Lois RitarossiLeave a Comment

In-plant managers are challenged every day to meet the complex and evolving needs of their organizations. In-plants with stronger alignment with their internal customers have been able to justify new equipment like inkjet and expand their capabilitiesI recently spoke with print mail managers from three different in-plant organizations. My intent was to get their perspective on the challenges in providing relevance to their organizations.

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Welcome to the Inkjet Revolution—Front Line Report from Rochester’s Mercury Printing

In Article, Case Study, Catalog & Magazine, Commercial Marketing Collateral, Devices, Direct Marketing, Knowledge Base by Inkjet InsightLeave a Comment

David Zwang cites Mercury printing as one of the most interesting and exciting printing companies he has seen. And they have made it a practice to leverage new technologies throughout the life of the company to revolutionize their business. Read coverage on their investment and integration of technology from Landa, Xerox and Manroland Goss.

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Measuring Paper Against Expectations

In Article, Knowledge Base, Paper and Media, Print Quality Analysis by Mary SchillingLeave a Comment

Companies evaluating paper for suitability for their inkjet environment have different expectations. What is most important to you and your customers: gamut, show-through, small text clarity, mottle, coalescence, edge clarity, or are they all important? Do you get the data you need to see how a paper performs in these areas on your press?

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Designing Workflow to Do More

In Article, Books, Direct Marketing, Knowledge Base, Traditional Transaction Printing, Transitional Mail by Elizabeth GoodingLeave a Comment

While every workflow should be unique to the service provider, thinking of the workflow solution as unique to a particular application segment can limit a company in terms of their workflow design and potential for page growth on their inkjet device(s). Designing reusable components within your workflow, and “stubbing in” steps for other types of work you may do in the future, will make your workflow system more flexible, extensible and auditable.

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Inkjet Justification – Cost & Benefits of Manufacturing

In Article, Knowledge Base by Amy HahnLeave a Comment

With the evolution and variety of inkjet options now available, smaller volume print operations like small and medium size in-plants are now considering inkjet adoption. The justification and cost analysis for inkjet is not as straight forward as the cost of acquiring previous new printers. In evaluating the cost of inkjet adoption there are many considerations beyond the cost of acquiring the printer. While there are varying opinions and models for comparing total cost of ownership (TCO), a detailed cost analysis should compare total cost of finished pieces leaving the facility and the opportunity for impacting the results of printed communications.

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Integrating Augmented Reality with Your Inkjet White Paper Factory

In Article, Catalog & Magazine, Direct Marketing, Knowledge Base, Software by Inkjet InsightLeave a Comment

Augmented Reality has a significant potential to reinforce your position as a though leader and open up nontraditional revenue streams that will not disrupt your existing inkjet operations. The market for Mixed Reality (Print + AR) services is projected to reach $162 billion by 2020. Let’s talk about making Inkjet Insight members part of that market.

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In-Plants – A Rose by Any Other Name

In Article, Knowledge Base by Inkjet InsightLeave a Comment

Too often, the term “in-plant” has become homogenized. It is used as a generic term for any organization-owned print operation. When we take a closer look, we see that in-plants have varied names, especially when broken out by vertical market. These differences are important for OEMs to understand, and buyers to communicate when evaluating production inkjet.

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6 Sensible Steps for Diversifying your Inkjet Book of Business

In Article, Books, Inkjet Economics/TCO, Knowledge Base by Mary SchillingLeave a Comment

Inkjet is having an impact on every segment of the print market. While adoption has been slower in some segments than others, the need for inkjet presses to stay running has caused a ripple effect across segments. Many print organizations who invest in inkjet quickly seek to diversify their book of business in order to fill their inkjet presses, minimize marginal running costs and maximize revenue.

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High Speed Inkjet Devices Take on Commercial Print Quality

In Article, Catalog & Magazine, Commercial Marketing Collateral, Devices, Direct Marketing, Knowledge Base, Print Quality Analysis by Inkjet InsightLeave a Comment

Many buyers in 2019 are looking to complement or replace their offset production capabilities. High speed inkjet is gaining acceptance in a market with high print quality and color expectations. We are talking about high end, high value printing such as marketing collateral, magazines and catalogs. Read on for a round up of factors in evaluating presses for this market and top OEMs making the cut.