The evolution of programmatic and trigger based marketing mail has accelerated with inkjet. Get the proof points from Polaris Direct, Data Axle and Postalytics.
In this series, Kimberly Meyers talks with companies who have made the switch to inkjet. In this article, we reflect with Content Critical Solutions’ journey to inkjet and how it transformed their business.
It takes a measured approach to drive down labor churn and become a great company to work for. Check out this case study.
Interview with Mike Zimny of Toppan Merrill on serving clients and staying nimble with inkjet. Part of our “lane changers and game changers” interview series.
Thomas Printworks is a different kind of printing company that takes an unusual perspective on print markets. While many companies categorize themselves as a particular type of printer, direct mail, commercial books, etc., Thomas Printworks looks at the customers they want to capture and how to do the most for those customers. In terms of printing applications and technology, they simply look at large format and “small format.” This article discusses the digital print portfolio the company uses to deliver solutions of all sizes to a wide range of customers and what they have learned from investing in inkjet.
Mary Schilling helps a Chicago designer for Allison&Ivy tackle her first catalog project on inkjet. Learn about the designer’s questions and why the project was a success. Helping designers helps the industry.
Unicorn Graphics began in New York as a humble calendar printer in 1985 and has expanded into a multi-million-dollar creative print company offering a wide array of printed products.Looking beyond inkjet technology as a print service, Unicorn Graphics is bringing product, and product customization, to market using material which we don’t normally don’t think about printing on. Get ready to see some cool stuff.
The METIS 3D Scanner creates opportunities for designers and printers think outside the box and expand creative applications for all print markets. Being able to reproduce 3D texture reproductions with existing UV printing equipment or providing scanning services for CGI/PBR (computer-generated imagery/physical based rendering) applications allows designers to not only visualize but customize and develop 3D patterns.
One of the fastest-growing applications in wide-format and industrial printing is textures, and while a lot has been written about how these kinds of materials are printed, typically using UV flatbed wide-format printers, not much has been said about the front end of the required process when developing inkjet imaged home décor such as flooring and window covering.
David Zwang cites Mercury printing as one of the most interesting and exciting printing companies he has seen. And they have made it a practice to leverage new technologies throughout the life of the company to revolutionize their business. Read coverage on their investment and integration of technology from Landa, Xerox and Manroland Goss.
Elizabeth Gooding spoke to John Hume, President of Hume Media, about their decision to be the first customer for the Xerox Baltoro HF Inkjet press and their expectation for ramping up production and transitioning volume from other devices.
Robert Clark, manager of digital operations for IWCO Direct provides an overview of one of the inkjet educational tools he uses extensively – and why it matters. He’s referring to the Glossary of the 2nd edition of the Designer’s Guide to Inkjet. Wow – we have a fan. Thanks Robert.
In the past, when new graphic arts technology has been introduced, the first response has often been, “It will never be good enough to replace ‘X.’” It was said that offset printing would never be good enough to replace letterpress. Web offset would never be good enough to replace sheetfed. Toner-based digital print would never be good enough to replace offset. The introduction of production inkjet was no different.
Steve Wolffis of i3Logix shares his experience with moving from a toner-based web to an inkjet web that doubled their color capacity, improved color quality and reduced costs.
Robert Clark of IWCO Direct discusses their experience migrating from conventional print to production inkjet. The pros far outweighed the cons, but that doesn’t mean the journey to inkjet came without a learning curve.
Christian Heneke of Service & Print Group Haberbeck gave a presentation today at the Ricoh Interact 2018 event on offset and inkjet working together. Like many companies, Haberbeck looked at the volumes of current work that could be transferred to inkjet, but he had a broader message.