Featured image for “Nahan’s Decade of Inkjet-Driven Evolution”
June 8, 2023

Nahan’s Decade of Inkjet-Driven Evolution

Minnesota-based Nahan shares their 10 year journey from traditional catalog and direct mail printer to digital inkjet marketing powerhouse.
Featured image for “Data, Data, Everywhere! But…”
May 23, 2023

Data, Data, Everywhere! But…

Every business has data. CCM specialists, print specialists, and multi-channel producers have data coming out of their ears. There is customer data, job data, inventory data, machine data, color data, financial data. Oh my! All the data impacts your ability to produce the work. Get control of the data to improve processes, become more efficient, and drive more profit!
Featured image for “Voice of the Customer: Sattler Premium Print’s Christian Haneke on Portfolio Expansion”
May 10, 2023

Voice of the Customer: Sattler Premium Print’s Christian Haneke on Portfolio Expansion

In this video sponsored by Ricoh, Lois Ritarossi talks with Sattler Premium Print’s Christian Haneke, about the company’s expansion to provide a broad portfolio of applications and services including leaflets, catalogs and magazines, direct mail, and logistics.
Featured image for “Let Your Customers Surprise You”
March 30, 2023

Let Your Customers Surprise You

Hate surprises? Same. There’s a time and a place for surprises and you can usually find them by interviewing your customers. Dan Adams discusses probing answers from customers. 
Featured image for “Making Money: Profit Takes More than Revenue”
March 22, 2023

Making Money: Profit Takes More than Revenue

Controlling costs is essential to any business, but there is more to ending the year profitably. Find the data that can help you make the best decisions about what products to offer in the markets you serve, and then review a key set of performance indicators regularly.
Featured image for “B2B Interviewing Fundamentals”
March 1, 2023

B2B Interviewing Fundamentals

What are we trying to learn when we conduct B2B interviews? But beware omission and commission, which may derail what you are working to discover.
Featured image for “Products and fabrics for inkjet textile printing”
February 23, 2023

Products and fabrics for inkjet textile printing

Part 2 in a deep dive into inkjet for textiles: a look at how the intended end-use drives fabric and process choices
Featured image for “Everyday Voice-of-Customer: How to Capture Insights from Every Customer Interaction”
February 21, 2023

Everyday Voice-of-Customer: How to Capture Insights from Every Customer Interaction

Whether you sell print services, printing presses, or support those industries, your sales and service representatives probably make hundreds of calls annually. You can multiply the value of those calls by applying simple, “Everyday VOC” techniques.
Featured image for “First, know what is profitable”
January 10, 2023

First, know what is profitable

To sell profitably and reduce risk you need to know what is actually profitable. It’s not always easy. Here are some ideas for doing better.
Featured image for “Three transition trends for 2023”
December 21, 2022

Three transition trends for 2023

Did your business change over the last couple of years? What have you done to cope? Did you hire new people, add automation to workflows, buy a company, sell a pieces of business, or find new ways to navigate supply chain issues? If any of these items look familiar, you are on the same ride as most of your peers. Let’s find the learnings to get ready for 2023.
Featured image for “Wide Format Applications that Cross the Chasm”
November 30, 2022

Wide Format Applications that Cross the Chasm

No matter what size or style production inkjet machine you have, if you want to expand your revenue streams into wide format, what you have may get you there.
Featured image for “Stop Leading With Your Solutions”
November 15, 2022

Stop Leading With Your Solutions

Are you investing enough research in what the market needs? Or are you developing products and hoping something sticks?
Featured image for “Avoid the Faster Horse Fallacy”
October 11, 2022

Avoid the Faster Horse Fallacy

Selling B2B versus B2C is different, obviously. Customers may not be able to articulate their needs, businesses however, can. When working in B2C, Dan Adams advises think of outcomes instead of solutions in Chapter 17 of his Growth and Innovation series. 
Featured image for “Strategic Concentration and Improving Your Competitive Position”
October 4, 2022

Strategic Concentration and Improving Your Competitive Position

In the last chapter, Dan Adams talked about market segments. Today, Dan discusses concentrating your strategic planning on areas of interest that also better your competitive position using the AMWS method.
Featured image for “New Resource to Help Transaction Printers Prepare for the Future – Free Whitepaper”
September 29, 2022

New Resource to Help Transaction Printers Prepare for the Future – Free Whitepaper

“Where Transaction Printers Can Find Growth,” provides actionable guidance on evaluating three paths to profit for transaction printing companies seeking to de-risk their businesses as the volume of printed bills and statements continues its slow decline.
Featured image for “What Support Should You Expect When You DIY Inkjet?”
September 28, 2022

What Support Should You Expect When You DIY Inkjet?

In the last episode, we recommended that before you begin a DIY inkjet project, a best practice is to define your needs and establish your expertise levels concerning the elements
Featured image for “How to Segment Customers to Drive Innovation”
September 27, 2022

How to Segment Customers to Drive Innovation

Market segmentation varies by purpose. Is your purpose #innovation?
Featured image for “What’s in YOUR Disaster Recovery Agreements?”
August 17, 2022

What’s in YOUR Disaster Recovery Agreements?

Understand the agreements you have, review them with your legal counsel and vendors so that everyone is on the same page. Disasters don’t appear by appointment!
Featured image for “Putting B2B Advantages to Work – Video”
August 16, 2022

Putting B2B Advantages to Work – Video

Dan Adams tells us how to put those advantages to work and introduces the B2B index. How does your business measure up?
Featured image for “July Installation Roundup (and bonus video)”
August 10, 2022

July Installation Roundup (and bonus video)

In July there was a mix of formats, but sheet-fed presses were in the majority with eight overall comprised of four B3, three B2 and one great big B1.

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