Printing Catalogs and Magazines with Production Inkjet

In this video, Elizabeth Gooding provides her top reasons to look at the inkjet cost-benefit analysis in different ways and to repeat the process at multiple points in the life of your investment.

Updates on all 2020 production inkjet press launches serving the document and publishing market, when announced, when commercially available and important development trends.

Ricoh unveils a first look at the RICOH Pro Z75, its highly anticipated B2 sheet-fed inkjet system. The state-of-the-art, Ricoh-developed press with future-defining technology is built to help businesses reach new benchmarks for productivity, image quality and operating costs.

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Tim Curtis of CohereOne delivered a data-driven and compelling presentation on the value of print in the multi-channel direct marketing ecosystem at the 2020 Inkjet Summit. Learn how print improves digital campaigns and how you can benefit.

Across the spectrum of B2C and B2B, when consumers couldn’t find their preferred product at their preferred retailer, they changed their shopping behavior: many consumers have tried a different brand or shopped at a different retailer in the past few months by necessity. Here’s the scary part for a lot of retailers – they may never switch back. Mailing less catalogs puts brands at risk – but continuing to mail catalogs without knowing the right products and messaging are getting to the right people is also risky. Here how Land’s End is striking the right balance for their brand.

Whether you are working on direct mail or transaction printing, designing for ease of navigation and to deliver a clear message is just as important as the color scheme or graphics used. Each color carries a message or an emotion and will provoke a response. Choosing the colors to support the intended tone of the mailing is important – particularly when there is a call to action that needs emphasis.

This June, Kodak announced the launch of their latest device: the Prosper Ultra 520, fulfilling their promise to “double down on digital.” We take a deep dive on the device specs and what makes Kodak’s latest offering remarkable.

The new press is the first Kodak-manufactured press using Kodak’s revolutionary ULTRASTREAM writing system, which employs high-precision placement of smaller, perfectly round, satellite-free drops to produce the highest inkjet image quality available in the marketplace today, according to Kodak announcement.

With the introduction of two new VarioPPRINT iX models, Canon is focused squarely on the needs of general commercial printers for high image quality on a wide media range and flexibility to run mixed media jobs at full speed. Canon will continue to market and support the current VarioPrint+ iSeries in the appropriate markets along with the new VarioPRINT iX Series. The new devices will be ready to ship in July 2020. See overview and supporting white paper.

This week HP provided a pre-drupa peek at the HP PageWide Web Press T250 HD and new Brilliant InkTM that will be added to its inkjet portfolio this year. Learn about the new capabilities of the device, available before the end of 2020, and how they compare to other devices already in the market from Canon, Ricoh and Screen.

Our most recent white paper, sponsored by RICOH, examines the many factors that combine to create a quality inkjet solution for a particular market need. The production workflow and quality sensitivity varies significantly from one application segment to another. While some companies may be replacing one technology platform with another, others are challenged to maintain compatibility between inkjet and toner or offset platforms.

Adding a tactile differentiator like soft-touch to inkjet pages is the simplest way to gain attention and make inkjet print stand out. Learn about options for different applications and the potential benefits beyond haptic response.

Get the latest Inkjet Insight white paper “Experience, Relationships and Inkjet in the Commercial Printing Marketplace.” Download for free compliments of Komori.

Most inkjet applications require paper. For many reasons, compatible inkjet paper is in short supply. If you are involved in the inkjet print supply chain, or a buyer of the finished product, it is in your best interest to help clear hurdles to identify and qualify compatible papers and to communicate availability as efficiently as possible.

David Zwang cites Mercury printing as one of the most interesting and exciting printing companies he has seen. And they have made it a practice to leverage new technologies throughout the life of the company to revolutionize their business. Read coverage on their investment and integration of technology from Landa, Xerox and Manroland Goss.

Editor’s Note: Last month we published an article by David Zwang on Landa’s first S10P duplex press beta site, Mercury Printing in Rochester, N.Y titled “Landa: And They’re Off!” With

Elizabeth Gooding spoke to John Hume, President of Hume Media, about their decision to be the first customer for the Xerox Baltoro HF Inkjet press and their expectation for ramping up production and transitioning volume from other devices.

Augmented Reality has a significant potential to reinforce your position as a though leader and open up nontraditional revenue streams that will not disrupt your existing inkjet operations. The market for Mixed Reality (Print + AR) services is projected to reach $162 billion by 2020. Let’s talk about making Inkjet Insight members part of that market.

Many buyers in 2019 are looking to complement or replace their offset production capabilities. High speed inkjet is gaining acceptance in a market with high print quality and color expectations. We are talking about high end, high value printing such as marketing collateral, magazines and catalogs. Read on for a round up of factors in evaluating presses for this market and top OEMs making the cut.