Featured image for “The Good, The Bad, The Beautiful & The Ugly: 
Living Through Virtual Conferences”
September 10, 2020

The Good, The Bad, The Beautiful & The Ugly: 
Living Through Virtual Conferences

Without knowing if we would all be starting to go back to work or suffering online fatigue, organizers had to devise plans to keep everyone engaged while meeting their conference brief.
Featured image for “How to Stay Informed in a Remote World”
September 9, 2020

How to Stay Informed in a Remote World

Fall is around the corner and the question is how to make the right decisions for new equipment and technology without live events. Should organizations continue to postpone capital investment decisions? As we move into the last quarter of 2020 it is time to make many decisions.
Featured image for “Obsession With Inkjet”
September 8, 2020

Obsession With Inkjet

Back in 2017, Indie band OK Go, achieved a task like no other. Elaborately choreographing a 4-minute music video using 567 perfectly timed Canon inkjet desktop printers, creating a waterfall
Featured image for “How the Sales Cycle Has Changed – Video”
September 3, 2020

How the Sales Cycle Has Changed – Video

Lois shares her insights on changes in the sales process as well as changes in sales training to get teams the tools and tactics they need.
Featured image for “Turbocharging your Workflow for Inkjet Printing”
September 2, 2020

Turbocharging your Workflow for Inkjet Printing

While the hardware that informs inkjet printing is essential, the workflow software that supports the hardware is an equal partner.
Featured image for “Press Checks and the Current Pandemic”
September 1, 2020

Press Checks and the Current Pandemic

We are living in unprecedented times. The silver lining is that times like this often force us to implement changes that we really should have made long ago. Let’s use this time to tighten up our own ship and “Be Prepared.”
Featured image for “Cool Tools: Bringing You the World of Color”
August 26, 2020

Cool Tools: Bringing You the World of Color

Have you ever wanted to hold a color globe just to systematically navigate between colors and explore how they blend into each other? Have you ever wanted to physically display the color wheels’ gradual relational value from any given color to the next? Inkjet Insight has been on a mission to find Cool Tools which make our lives easier. For printers to prepress and designers, there are tools and innovations which help with the processes or create a better understanding of our creative, colorful world.
Featured image for “Digital Printing and the Face Mask Opportunity”
August 25, 2020

Digital Printing and the Face Mask Opportunity

Look at your production capabilities and especially at the sales & distribution channel to generate the orders. Like getting through the COVID-19 crisis: it takes a common effort.
Featured image for “The Data Says Digital is Better with Print”
August 19, 2020

The Data Says Digital is Better with Print

Tim Curtis of CohereOne delivered a data-driven and compelling presentation on the value of print in the multi-channel direct marketing ecosystem at the 2020 Inkjet Summit. Learn how print improves digital campaigns and how you can benefit.
Featured image for “Fujifilm Announces Strategic Partnership with Permalite to Support Synthetic Printing Solutions”
August 19, 2020

Fujifilm Announces Strategic Partnership with Permalite to Support Synthetic Printing Solutions

Release Date: Tuesday, August 19, 2020 Press release from the issuing company FUJIFILM North America Corporation, Graphic Systems Division announced a strategic partnership with Permalite, Inc., the largest inkjet coating
Featured image for “Global Graphics Powers Miyakoshi’s High-Speed Digital Press”
August 19, 2020

Global Graphics Powers Miyakoshi’s High-Speed Digital Press

Japanese manufacturer looks to roll out Global Graphics’ technology across all digital presses
Featured image for “Inkjet Printing Consolidations – What’s in it for You?”
August 18, 2020

Inkjet Printing Consolidations – What’s in it for You?

Managers cringe when they learn their inkjet technology vendors are consolidating. Whether a merger, acquisition, or partnership, they fear monopolistic practices that increase costs, reduce choice, and constrain innovation will result. But should they worry?
Featured image for “Catalog Marketing in a New Retail Reality”
August 11, 2020

Catalog Marketing in a New Retail Reality

Across the spectrum of B2C and B2B, when consumers couldn’t find their preferred product at their preferred retailer, they changed their shopping behavior: many consumers have tried a different brand or shopped at a different retailer in the past few months by necessity. Here’s the scary part for a lot of retailers – they may never switch back. Mailing less catalogs puts brands at risk – but continuing to mail catalogs without knowing the right products and messaging are getting to the right people is also risky. Here how Land’s End is striking the right balance for their brand.
Featured image for “Cutsheet Inkjet in Europe”
August 6, 2020

Cutsheet Inkjet in Europe

In previous editions of this series I wrote about the main applications production inkjet is being used for, focusing mostly on roll-fed inkjet – the dominant production method so far. This is different for cutsheet inkjet, which is far more versatile and is used across a number of applications.
Featured image for “Why Business Color Won’t Cut It for Transaction Print”
August 5, 2020

Why Business Color Won’t Cut It for Transaction Print

Direct mailers are heavily invested in inkjet. In the US 42% of direct mail page volume runs on inkjet – that’s only 6% behind offset and growing. Now, commercial printers
Featured image for “Cool Tools 2: Creating Cross-Channel Color Schemes”
August 4, 2020

Cool Tools 2: Creating Cross-Channel Color Schemes

Being efficient is what digital communication is all about. Helping save time and energy when designing for different media is an industry requirement that can be achieved through knowledge as well as finding cool apps and gadgets for designers.
Featured image for “No Automation? Rules for Managing Manual Workflows”
July 29, 2020

No Automation? Rules for Managing Manual Workflows

If end-to-end automation is not for you at this time, what can you do to optimize your efficiency? You can still look at the path of work through your shop and make a note of each stop it makes.
Featured image for “Mako Adds Value to Racami Transactional Workflow”
July 28, 2020

Mako Adds Value to Racami Transactional Workflow

PDF files from multiple sources are “cleaned up” seamlessly before onward multi-channel processing.
Featured image for “Cool Tools: Selecting Color Schemes for Print”
July 28, 2020

Cool Tools: Selecting Color Schemes for Print

Whether you are working on direct mail or transaction printing, designing for ease of navigation and to deliver a clear message is just as important as the color scheme or graphics used. Each color carries a message or an emotion and will provoke a response. Choosing the colors to support the intended tone of the mailing is important – particularly when there is a call to action that needs emphasis.
Featured image for “Koenig & Bauer Durst Announce Beta for VariJET 106 Press”
July 24, 2020

Koenig & Bauer Durst Announce Beta for VariJET 106 Press

Koenig & Bauer Durst GmbH has announced plans to bring the VariJET 106 to market. Launch plans include first beta site for new B1 VariJET press. Additional announcements include high performance possibilities available with Delta SPC 130 and CorruJET 170.

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