October 12, 2023
Buying Inkjet Part 2: Defining the Meaning of “Can”
When evaluating inkjet presses, it’s not enough to learn that the equipment “can” do certain things. You need to know what happens when you do.
Mike Todryk is a Manager Color Technical Support for IWCO Direct, the leading direct mail marketing services provider in North America. Mike has been in the printing industry for 25+ years, specializing in Color Management for the last 22. He cut his teeth in the demanding world of dye sublimation before transitioning into commercial print. Mike became a G7 expert in 2008, helping his company to become one of the very first G7 Master printers that was exclusively dye sub. Mike is the resident G7 contact for IWCO Direct in Minnesota. When Mike is not geeking out on color, he enjoys playing his guitar and spending time with his family.
Please offer your feedback on Mike's posts and inquire about availability for speaking or consulting using our contact form and we will put you in touch.
October 4, 2023
Buying Inkjet Part 1: Does This Printer Make Me Look Good?
Where does IWCO go to narrow the field for their inkjet evaluations?
July 18, 2023
All Things to All People…
One press is like dating. Multiple processes is married with children. Mike Todryk shares his inkjet experience.
March 21, 2023
The Changing Face of Pantone Colors and Branding
Adobe’s changes to Pantone color library management has caused confusion and paved the way for new tools and new ways to define brand colors and systems. Learn how IWCO has responded.
December 7, 2022
Seven years of inkjet profiling
Settle in as we review nearly a decade of inkjet profiling with Canon, Screen and HP at IWCO Direct.
September 20, 2022
To Match or Not to Match
To match, or not to match? That is the question. Whether ‘tis nobler in the mind to suffer the slings and arrows of work being pulled or to take up arms and scream “no one would notice that difference anyway.”
July 21, 2022
Pantone – Friend or Foe of Printers?
A look at how Pantone interconnects designers and printers, for good and bad, and why color education is more important than ever.
May 18, 2022
Setting Up Papers in a Challenging Paper Market
Getting the paper you need when you need it has become a daily challenge for all printers, and IWCO Direct is no exception.
May 11, 2022
Transitioning From Conventional Print to Production Inkjet
IWCO Direct has been a leader in the production inkjet space for more than ten years. We have a large fleet of Canon ColorStream 3900s and Screen Truepress Jet520HDs, and
February 10, 2022
Five Takeaways From Color22
Mike Todryk goes deeper into the Color22 event. Here are his five takeaways from Color22.
February 2, 2022
Color22 Provides New Insights and Valuable Information
Mike Todryk offers an insightful rundown of PRINTINGUnited’s Color22.
January 4, 2022
Why Inkjet Fits Direct Mail Like a Glove
With new inks and technologies around the corner all the time, inkjet will continue to fit direct mail like a glove for years to come.
October 6, 2021
The Value of Diversity in Inkjet Printers
IWCO Direct on the value of having more than one type of inkjet press.
August 25, 2021
Wide Open Color
Mike Todryk speaks to those who say “We don’t need no stinkin’ color standards. We want wide open color!”
June 9, 2021
Why Standards Are Important in Inkjet
Printing to standards doesn’t necessarily mean printing to ISO standards – but you do need standards to follow.
April 7, 2021
Effects of Paper on Brand Colors
Real world look at the impact of paper color on inkjet-produced brand colors from IWCO Direct.
September 1, 2020
Press Checks and the Current Pandemic
We are living in unprecedented times. The silver lining is that times like this often force us to implement changes that we really should have made long ago. Let’s use this time to tighten up our own ship and “Be Prepared.”
July 21, 2020
Educating About Color Quality Across Your Organization
Where is the greatest need for color education? With the advent of easily accessible desktop publishing tools like InDesign and Photoshop, large numbers of people are creating print pieces without a lot (or even any) of the formal training and understanding of color that was required of print professionals in the past.
April 7, 2020
Process Control Supports Color Management
Process control and color management are the one-two punch that knocks out digital printing inefficiencies.
February 26, 2020
Can G7 Work with Inkjet? User Perspectives
Mike Todryk of IWCO Direct uses G7 color management across a range of production processes, including inkjet. In this post he lays to rest some misconceptions about G7 and its uses and shares insight on how the process can add value.
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