Featured image for “Using Personas to Understand Post-COVID Customers”
May 21, 2020

Using Personas to Understand Post-COVID Customers

We know that the print industry needs to get back to marketing our services, and we need to help our customers get back to marketing their services, but how do we adapt our marketing and our services to our new reality?
Featured image for “Print Marketing in COVID Times”
May 20, 2020

Print Marketing in COVID Times

More than ever, inkjet provides a creative avenue for businesses to produce marketing in a cost effective way while adding value add and personalisation for various print products they would not have considered before.
Featured image for “Maintain Now or Pay Later”
May 19, 2020

Maintain Now or Pay Later

Inkjet presses from many equipment manufacturers (OEMs) have delivered on the promise of lower cost, higher throughput, and better uptime. Many in-plant print operations attribute part of their success to their inkjet adoption strategy. Performing regular preventative maintenance is the  key to drive uptime and excellent image quality.
Featured image for “Inkjet Insight to Present Inkjet Innovation Week”
May 13, 2020

Inkjet Insight to Present Inkjet Innovation Week

As the world slowly emerges from quarantine and travel remains restricted, virtual events play a vital role in educating potential buyers and helping industry suppliers to showcase new offers and demonstrate industry leadership. With Inkjet Innovation Week, June 15-19, Inkjet Insight brings together internationally recognized analysts and experts with hands-on experience with inkjet print quality analysis, workflow design, and product design to highlight innovations that drive business.
Featured image for “Combining at the Fold – Komori Acquiring MBO”
May 13, 2020

Combining at the Fold – Komori Acquiring MBO

With MBO Komori is acquiring a solid post-press equipment manufacturer, having achieved sales of €51.7 million in 2018. This is helping to diversify the Komori product portfolio. MBO serves a fairly stable market as folding is an essential part of many print production processes regardless of using analogue or digital print. MBO can also be a door opener into printing companies Komori had no good access to before.
Featured image for “Shift Happens: Welcome to Print Conditions”
May 12, 2020

Shift Happens: Welcome to Print Conditions

Characterized Reference Printing Condition Profiles, or CRPC, are a 1-7 series of color ICC profiles based on paper type that defines the conversion between Adobe device CMYK values and the inkjet output device. These profiles are not newly released, so I am often surprised to find that people have not applied them to their workflows.
Featured image for “Multi-Dimensional Approach to Commercial Print Market – Video”
May 11, 2020

Multi-Dimensional Approach to Commercial Print Market – Video

Ricoh partners with commercial printing companies to drive requirements for their inkjet technology enhancements and business services. More than hardware is required to drive success.
Featured image for “Single Pass Inkjet – The Tension Between Jetting and Wetting”
May 7, 2020

Single Pass Inkjet – The Tension Between Jetting and Wetting

Surface tension of an ink is the second most important property you’ll see on ink specs, but there’s a solid reason for that when it comes to printing single-pass. It comes
Featured image for “The New Normal and Inkjet Printing”
May 6, 2020

The New Normal and Inkjet Printing

Every business innovates, solves problems and employs people. We are resilient and COVID-19 will not change that fact. Nevertheless, recovery from the pandemic will be highly irregular and uneven, requiring frequent pivots as the fluid print marketplace evolves to a new normal.
Featured image for “Shift Happens- Aligning Color Targets”
May 5, 2020

Shift Happens- Aligning Color Targets

When working to align color from design to print or printer to printer, ensuring the entire process is targeting the same color space is important. When we target a color
Featured image for “Spreading Smiles Not Cooties”
May 4, 2020

Spreading Smiles Not Cooties

I now understand, why my dog is so excited to go outside or for car rides. Lately, I feel the same way. But wearing my custom mask helps me know I am protecting myself and others while bringing smiles in these changing times.
Featured image for “Book Publishing – Driven by Digital to New Heights”
April 29, 2020

Book Publishing – Driven by Digital to New Heights

Commissioned by Canon Solutions America, this ebook provides a snapshot of the book manufacturing industry, prior to the pandemic, including production volumes, market segmentation and production workflows.
Featured image for “Open Your Mind Up to Inkjet – John Gagliano – Vision – Video”
April 28, 2020

Open Your Mind Up to Inkjet – John Gagliano – Vision – Video

John Gagliano, Executive Vice President with Vision shares an inkjet journey that began with selling outsourced inkjet jobs to grow volume and led to investment in state-of-the-art, high-volume production inkjet at the end of 2019.
Featured image for “Global Graphics Direct™Powers Faster, Wider, High Resolution Digital Presses”
April 28, 2020

Global Graphics Direct™Powers Faster, Wider, High Resolution Digital Presses

Direct™ unlocks the potential of digital presses by driving print jobs directly to the printhead electronics giving unprecedented speed and image quality. Released today, it is the first fully integrated product line from Global Graphics designed to be part of a fully automated print solution, supporting Industry 4.0 telematics and integration with digital press controllers and MIS systems.
Featured image for “Tecnau launches the StreamFolder 5152”
April 23, 2020

Tecnau launches the StreamFolder 5152

The new book signature solution for high speed digital presses.
Featured image for “Single Pass – Going with the Inkjet Flow”
April 23, 2020

Single Pass – Going with the Inkjet Flow

When it comes to print heads, the viscosity influence can be critical to the reliability of operation. To understand this, Mark Bale demonstrates in part two of his single pass series.
Featured image for “Putting the Pieces Together”
April 22, 2020

Putting the Pieces Together

Roger Serrette the Customer Experience Center Director for Ricoh USA shares with us how he is managing in quaratine.
Featured image for “Working with Virtual Support When Everything is on Lockdown”
April 22, 2020

Working with Virtual Support When Everything is on Lockdown

When that reliable, friendly face is no longer sitting in their office on your site, can’t travel, or is less available on the phone, what options do you have for getting the support you need? Ask your vendors about virtual support! It takes many forms. You may already be using some form of it, but make sure you are taking advantage of every option. 
Featured image for “Communicating Vital Information”
April 21, 2020

Communicating Vital Information

Whether it is a website, email or direct mail campaign, catalog or postcard, always design with a purpose. Every word, color, font and material should have a purpose and intent.  They need to communicate your message. This is what separates good design from bad.
Featured image for “Global Strategy from my Living Room – Kevin Shimamoto”
April 20, 2020

Global Strategy from my Living Room – Kevin Shimamoto

As the first members of the Inkjet Insight team began to shelter in place due to COVID-19, I asked them to share their personal stories. In our series “Profiles in

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