Articles By MJ Anderson

M.J. Anderson is a frequent speaker at industry conferences and events where he shares his expertise in increasing marketing relevance through tools like mobile apps, video, augmented and virtual reality. Contact him at MJ@realityblu.com to discuss application opportunities, new revenue streams and how AR can differentiate your offering in a crowded market space.

Please offer your feedback on MJ's posts and inquire about availability for speaking or consulting using our contact form and we will put you in touch.

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Integrating Augmented Reality with Your Inkjet White Paper Factory

Augmented Reality has a significant potential to reinforce your position as a though leader and open up nontraditional revenue streams that will not disrupt your existing inkjet operations. The market for Mixed Reality (Print + AR) services is projected to reach $162 billion by 2020. Let’s talk about making Inkjet Insight members part of that market.

Help Direct Marketing Customers Differentiate Their Mailings

The USPS wants to keep mail relevant within the marketing mix. This year they are offering new and emerging technologies incentive programs for direct mail. Direct mail campaigns incorporating Augmented Reality sent before August 31, 2019 are eligible for a 2% postage savings.

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