One Technology, Many Possibilities – Video

By Elizabeth Gooding / Published:

Elizabeth Gooding spoke with Paul Barton of HP Specialty Printing & Technology Solutions about the HP SPTS components that enable a host of inkjet systems for OEMs and custom integrators. A wide range of inkjet applications are covered including mail addressing, labels & packaging, direct mail, transaction printing, life science dispensing and other specialty applications.


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About the Author

Elizabeth Gooding


Elizabeth is the Editor and Co-founder of Inkjet Insight. She has a rare ability to see print related issues from many perspectives. She has managed creative teams on complex design projects, selected outsourcers for major brands and helped print organizations to retool operations, focus their market positioning and educate sales teams to accelerate growth. She works with a team of top analysts to translate experiences into tools, data and content to help print organizations evaluate the potential of inkjet, optimize their operations and grow pages profitably. She is a founding member of the Inkjet Summit advisory board, the co-author of an award-winning book on designing for inkjet and a curious consultant constantly seeking innovative ways to drive new pages onto inkjet presses.

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