Whether you are currently using production inkjet or considering investing in your first press, you will want to understand how inkjet can help you enter new markets, or do more for the customers you have now. Not every market will be a fit but this webinar will help you understand how to evaluate options.
In this webinar, Mary Schilling, Inkjet Development & Print Quality Manager with Inkjet Insight, discusses the impact of plant capabilities, business models, sales strategy and media management on the ability to diversify business and grow pages. Mary provides a step-by-step guide to evaluating your fit with new market segments and opportunities to diversify offers within an existing market.
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