It’s been said of the great artist J.M.W. Turner — renowned for pounding out his own colors to create seemingly incandescent oil paintings — that he “painted with tinted steam.”
We haven’t reached that point in high-speed production inkjet, but we’ve come a long way since 2007, when the technology was the realm of transactional printers and used primarily for black-and-white applications.
With today’s color capabilities, transactional and commercial printers alike have shed the limitations of the past and are embracing new opportunities for color-rich, completely variable and full dynamic printing. Much of the progress can be traced to new processes, inks, heads, coatings, substrate options and process management tools.
Let’s examine some contributing factors to see where digital color is right now, where it’s going and how it can impact your business.
Download the complete article by Mike Herold Director of Global Strategic Initiatives and Marketing for Inkjet Solutions at Ricoh Company, Ltd.
No Registration is required for download.
Ricoh is a sponsor of Inkjet Insight. This article is sponsored content.