Alex Joos CEO of Group Joos in Belgium shares his company’s inkjet journey. Group Joos provides traditional commercial printing services, transactional and administrative communications, omnichannel solutions and security printing. This candid interview provides a detailed view of inkjet considerations starting as far back as 2010 through multiple rounds of investment, business changes and growth. Mr. Joos provides some wise guidance on striking a balance between your quality goals, your customer’s quality expectations and your ability to charge a reasonable price.
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