We caught up with Jennifer Eberle of Highnote at the thINK conference in Boca Raton to talk about Highnote’s recent conversion to inkjet. Highnote is based in Louisville Kentucky, is owned and operated by Denise Spalding, Jennifer Eberle, and Gary Owen and produces a wide range of products including direct mail, brand collateral and signage. Jennifer provides an overview of the factors that caused the owners to consider inkjet, transition timing and some suggestions for those considering inkjet now. She notes that roll-fed inkjet was not a consideration for Highnote, they were only interested in sheet-fed and felt that the options there were much more limited than for roll.
She has a great story to tell about how quickly the system was up and running, their ability to immediately convert volume to the device – they had added a second shift within the first few months and the potential they see for moving into new markets. Spoiler alert, Jennifer is a big fan of Canon and the VarioPrint i300.
Want to learn more about sheet-fed inkjet options? See You Can Do More with Sheet-Fed for an overview of sheet-fed inkjet devices and their suitability for various application segments.
You can get an overview of specs for all production inkjet devices (sheet-fed or roll-fed) or look at all of the devices for a particular OEM by visiting the Inkjet Insight Device Finder.
We love hearing from inkjet users about why they bought, how they bought, what they bought and what it meant to their business. Have a story to tell? Please get in touch.