Featured image for “USPS Promotions: Physical Mail Drives Digital Engagement”
March 29, 2022

USPS Promotions: Physical Mail Drives Digital Engagement


Print mail service providers are making it easier for their clients to leverage the USPS promotions with bundled services and campaign management. Clients are eager to show postal savings with rates increasing. The various promotions demonstrate mail is driving digital engagement. 

Featured image for “COVID and the Message that Cried Wolf”
September 16, 2020

COVID and the Message that Cried Wolf

With full color production inkjet, advanced composition, and customer facing message management tools readily available, sophisticated variable messaging is not a technical challenge. The problem is that companies have been teaching their customers to ignore the message areas for years, and now they need them to pay attention.
Featured image for “Inkjet the USPS and Getting Ready for 2020”
November 25, 2019

Inkjet the USPS and Getting Ready for 2020

Offering new ideas to your organization while leveraging the USPS promotions may set the stage for positive change in 2020. Using inkjet platforms to enable print mail operations to enhance the usefulness of mail and take advantage of the various USPS promotions, while delivering value to consumers and postage savings to their organizations. A win, win, win.
August 10, 2017

Transaction, Transpromo, Transitional Printing – What Matters?

Transaction print, transpromo and transitional print are all ways of talking about segments of the production print market that produce statements, invoices, letters, notices and other important customer communications. The

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