What Makes an Inkjet Ink Sustainable?

By Kelly Lawrence / Published:

Sustainability is getting more focus, but the print industry has yet to agree on a definition. So what makes an inkjet ink sustainable? This article looks at the different parameters to be considered. Perhaps sustainability goes beyond the ink itself . . .

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About the Author

Kelly Lawrence

Kelly Lawrence is a recognized business growth expert and the Founder and CEO of Lawrence Innovation, LLC, a business growth advisory. Kelly’s clients learn the process, insights, strategy and tactics to deliver new business results through innovation. Kelly helps clients win in new markets, develop and launch new technologies, products and services and establish new business models that generate sustainable profitability. Kelly has served the print industry for over 20 years – first as print specifier with Fortune Brands' Moen, and later as a print innovator with Berkshire Hathaway's Lubrizol. Lawrence now serves the print industry as a contributor to Inkjet Insight and an Associate Consultant with Smithers. Connect with Kelly on LinkedIn