Category Archive

With full color production inkjet, advanced composition, and customer facing message management tools readily available, sophisticated variable messaging is not a technical challenge. The problem is that companies have been teaching their customers to ignore the message areas for years, and now they need them to pay attention.

Stemming from two well-known parent companies, the Koenig & Bauer Durst joint venture might be less well known. The company bundles the digital packaging print activities and has launched several interesting inkjet products for packaging print. This article gives some background on the joint venture and an overview on the activities.

Without knowing if we would all be starting to go back to work or suffering online fatigue, organizers had to devise plans to keep everyone engaged while meeting their conference brief.

Fall is around the corner and the question is how to make the right decisions for new equipment and technology without live events. Should organizations continue to postpone capital investment decisions? As we move into the last quarter of 2020 it is time to make many decisions.

Back in 2017, Indie band OK Go, achieved a task like no other. Elaborately choreographing a 4-minute music video using 567 perfectly timed Canon inkjet desktop printers, creating a waterfall

While the hardware that informs inkjet printing is essential, the workflow software that supports the hardware is an equal partner.

We are living in unprecedented times. The silver lining is that times like this often force us to implement changes that we really should have made long ago. Let’s use this time to tighten up our own ship and “Be Prepared.”

Have you ever wanted to hold a color globe just to systematically navigate between colors and explore how they blend into each other? Have you ever wanted to physically display the color wheels’ gradual relational value from any given color to the next? Inkjet Insight has been on a mission to find Cool Tools which make our lives easier. For printers to prepress and designers, there are tools and innovations which help with the processes or create a better understanding of our creative, colorful world.

Look at your production capabilities and especially at the sales & distribution channel to generate the orders. Like getting through the COVID-19 crisis: it takes a common effort.

Tim Curtis of CohereOne delivered a data-driven and compelling presentation on the value of print in the multi-channel direct marketing ecosystem at the 2020 Inkjet Summit. Learn how print improves digital campaigns and how you can benefit.

Managers cringe when they learn their inkjet technology vendors are consolidating. Whether a merger, acquisition, or partnership, they fear monopolistic practices that increase costs, reduce choice, and constrain innovation will result. But should they worry?

In previous editions of this series I wrote about the main applications production inkjet is being used for, focusing mostly on roll-fed inkjet – the dominant production method so far. This is different for cutsheet inkjet, which is far more versatile and is used across a number of applications.

Direct mailers are heavily invested in inkjet. In the US 42% of direct mail page volume runs on inkjet – that’s only 6% behind offset and growing. Now, commercial printers

Being efficient is what digital communication is all about. Helping save time and energy when designing for different media is an industry requirement that can be achieved through knowledge as well as finding cool apps and gadgets for designers.

If end-to-end automation is not for you at this time, what can you do to optimize your efficiency? You can still look at the path of work through your shop and make a note of each stop it makes.

Whether you are working on direct mail or transaction printing, designing for ease of navigation and to deliver a clear message is just as important as the color scheme or graphics used. Each color carries a message or an emotion and will provoke a response. Choosing the colors to support the intended tone of the mailing is important – particularly when there is a call to action that needs emphasis.

For a young company, Mouvent has a remarkably strong heritage in digital printing. With the great flexibility and scalability of the Mouvent clusters it is no surprise that Mouvent is aiming for a much wider range of products such as folding carton, flexible packaging and corrugated.

Where is the greatest need for color education? With the advent of easily accessible desktop publishing tools like InDesign and Photoshop, large numbers of people are creating print pieces without a lot (or even any) of the formal training and understanding of color that was required of print professionals in the past.

This week Canon launched the ProStream 1800, increasing productivity and successfully shifting the break-even point between offset and inkjet will exceeding the offset color gamut.

This June, Kodak announced the launch of their latest device: the Prosper Ultra 520, fulfilling their promise to “double down on digital.” We take a deep dive on the device specs and what makes Kodak’s latest offering remarkable.